How AI Video Marketing Makes You the ‘Go-To’ Expert in Your Field
Let’s explore how AI video marketing can elevate your expertise and make you the trusted authority in your industry. The Power of Video in Building Authority Video content is a powerful tool for establishing credibility. It allows you to showcase your knowledge, personality, and professionalism. In fact, 96% of video marketers say video has helped […]
Want to Rank Higher on Google Maps? Start With Better Reviews
Google Maps is like a digital yellow pages. When people search “best pizza near me,” they see three spots at the top—this is the “map pack.” How do you get there? One big secret is reviews! Why Reviews Matter More Than You Think How Reviews Boost Your Google Maps Ranking The Hard Part: Getting Customers […]
Why Is My Competitor Ranking Higher on Google Maps Despite Their Unattractive Storefront?
Understanding Google Maps Rankings Beyond Storefront Appearance It’s puzzling when a competitor with a less inviting storefront appears above you on Google Maps. However, Google Maps rankings are influenced by more than just physical appearances. Let’s delve into the factors that contribute to higher rankings. 1. Google Business Profile (GBP) Optimization A well-optimized GBP is […]
Why Your Google Listing Isn’t Showing Up — And How to Fix It Fast
Why Your Google Listing Isn’t Showing Up — And How to Fix It Fast Hi there! I’m Linda Donnelly, owner of Business Solutions Marketing Group. We’ve been helping small businesses market and grow for over a decade. If your Google Business Profile (GBP) isn’t showing up — or worse, it got suspended — you’re not […]
Set It and Forget It? Why That’s Killing Your Google Profile
In today’s digital age, having an online presence is crucial for small businesses. Many business owners set up their Google Business Profile (GBP) and then move on, thinking the job is done. However, neglecting regular updates and engagement can lead to decreased visibility and lost opportunities. Let’s explore why continuous attention to your GBP is […]
5-Star Reviews Are the New Word-of-Mouth — Here’s How to Get More Fast
In today’s digital landscape, 5-star reviews have become the modern equivalent of word-of-mouth recommendations. They not only influence purchasing decisions but also enhance your business’s credibility and visibility. As Linda Donnelly, owner of Business Solutions Marketing Group, I’ve spent over a decade helping small businesses thrive through effective marketing strategies, including reputation management and review […]
The Hidden Section in Your Google Business Profile That’s Costing You Leads
Uncovering the Overlooked Q&A Section Many businesses set up their Google Business Profile (GBP) and focus on adding their address, phone number, and hours. But there’s one section that often gets ignored: the Questions & Answers (Q&A) section. This part allows potential customers to ask questions directly on your profile, and your responses can influence […]
One Bad Review Can Kill a Sale — Here’s What to Do When It Happens
Understanding the Impact of a Negative Review Imagine a potential customer searching for your business online. They come across a negative review and decide to take their business elsewhere. According to a study by WiserNotify, 86% of people would pass off a good deal from a company with negative reviews. Furthermore, 60% of consumers say […]
Ranking on Google Without a Website? Here’s How Local Businesses Are Doing It
Many small business owners believe that having a website is essential to appear on Google. However, that’s not entirely true. With a well-optimized Google Business Profile (GBP), your business can rank prominently in local search results—even without a website. At Business Solutions Marketing Group, we’ve helped numerous small businesses enhance their online presence through effective […]
What Google Doesn’t Tell You About Your Business Listing (But We Will)
While Google provides tools like the Business Profile to aid visibility, there are nuances and strategies that aren’t immediately apparent. Let’s delve into some insider tips to optimize your listing effectively. Understanding Google’s Local Ranking Factors Google’s local search rankings are influenced by three primary factors: While these are publicly acknowledged, the weight and interplay […]