In today’s digital age, having a strong online presence is crucial for businesses looking to attract new customers and remain competitive in the market. However, a recent study has found that younger clients are more concerned with a business’s online presence than their older counterparts. Here are some reasons why younger clients place a greater emphasis on a business’s online presence: Tech-savvy: Younger clients are more tech-savvy and have grown up with technology as a central part of their lives. As such, they are more likely to search for businesses online and expect to find a well-designed website, active social media accounts, and positive reviews and ratings. Convenience: Younger clients value convenience and want to be able to access information about a business quickly and

In today’s digital age, it’s becoming increasingly common for people to search for local businesses online before making a purchase or visiting a physical location. In fact, a recent study found that 57% of people searched on their own for a local business, rather than relying on word-of-mouth recommendations or advertisements. Here are some reasons why people are turning to online search to find local businesses: Convenience: Online search is a convenient way to find local businesses at any time of day or night, from the comfort of one’s own home or office. Information: Online search provides a wealth of information about local businesses, including their location, hours, reviews, and ratings. This information can help people make informed decisions about which businesses to visit. Comparison:

Marketing is an essential part of running a successful business, yet a recent survey found that 43% of businesses do not have an annual marketing budget. This is concerning, as it suggests that many businesses may be missing out on valuable opportunities to reach new customers, increase sales, and grow their business. One reason for the lack of marketing budgets in businesses may be due to the belief that marketing is too expensive or not necessary. However, this is a misconception. Marketing can be done on a budget, and there are many cost-effective strategies that can be implemented to achieve the desired results. Here are some reasons why businesses should consider creating an annual marketing budget: Increased visibility: Marketing can help increase a business’s visibility