The First Page Factor: Why Small Businesses Need to Aim for Google’s Top Spots
For small business owners, the challenge of standing out in an increasingly digital world can feel insurmountable. But there’s one place where even the smallest venture can beat out big competitors: the first page of Google search results. Here’s why landing a spot on that hallowed first page is a game-changer for small businesses. Digital Real Estate at its Finest The first page of Google is the modern equivalent of prime real estate. Research shows that around 75% of users never scroll past the first page when they search. That means if your business is on the second page or beyond, you’re missing out on a huge chunk of potential customers. Instant Credibility Boost Being on the first page of Google lends an air of