We’ve seen incredible changes in how people find local businesses. It used to be the Yellow Pages, then big clunky websites, but now? It’s all about Google, especially for local searches. You probably know your Google Business Profile (GBP) is important. It’s that box that pops up on Google Maps or right when you search for a local business, showing
We’ve seen a lot of changes in marketing over the years, and even in the last few weeks with Google AI Mode and Zero Click searches. Remember when websites were just fancy online brochures? Goodness, how things have changed! But if there’s one thing that keeps getting bigger, bolder, and more important, it’s video. And let me tell you, Video
We’ve seen a lot of changes in marketing over the years. But what’s happening with Google right now? It’s a game-changer! You’re probably used to thinking about SEO as keywords, backlinks, and website speed, right? Those things still matter, of course. But Google basically just made social media a requirement for SEO ranking in a way that’s completely new and
We talk a lot about getting good reviews (and for good reason!), but today, I want to talk about something a little tougher, something many business owners try to ignore: bad reviews. You know the feeling, right? You see that one-star rating, or a nasty comment, and your stomach drops. Maybe you think, “Oh well, you can’t please everyone,” or
We’ve seen a lot of changes in marketing over the years. Remember when websites were just fancy online brochures? Goodness, how things have changed! But if there’s one thing that keeps getting bigger, bolder, and more important, it’s video. And let me tell you, Video Marketing in 2025 isn’t just “big”—it’s absolutely wild! It’s changing how people search, how they
The online world is always, always changing! Just when you think you’ve got Google figured out, it throws a new curveball. Lately, Google’s been practically shouting from the rooftops that video content is the golden ticket for local businesses. If you’ve been reading their newsletters or paying attention to their hints, you’ll see they specifically want your business on YouTube.
I have been helping awesome small businesses just like yours light up the internet and find more customers. And let me tell you, the online world is always, always changing! Just when you think you’ve got Google figured out, it throws a new curveball. Lately, everyone’s been talking about Google’s new AI answers (you might see them called AI Overviews
When I say “local map,” I’m talking about that super important spot on Google Maps, the one that shows up when someone searches for “coffee shop near me” or “best plumber in Dallas, TX.” You want to be at the top of that list, right? Of course you do! That’s where customers find you and choose you. And while there
Have you ever felt like your marketing is a bit like throwing spaghetti at the wall to see what sticks? You try a Facebook ad here, send an email there, maybe dabble in a little Google stuff… but you’re not really sure if it’s working. You just keep guessing, hoping something clicks. If that sounds like you, you are definitely
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