Recent Blog Posts

TikTok for Small Businesses: Why You Need to Be There in 2025

Remember when Facebook was just for college kids? Or when Instagram was all about filtered selfies? Every social media platform starts somewhere, and TikTok, despite its reputation for dance trends and viral challenges, is no longer just for Gen Z. In fact, it’s become a marketing powerhouse that small businesses can’t afford to ignore. At Business Solutions Marketing Group, we’ve

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Negative Reviews

Turning Negative Reviews into Positive Outcomes: A Guide to Constructive Engagement

In the digital age, online reviews are the new word-of-mouth. While positive reviews can boost your law firm’s reputation, negative reviews can be a source of anxiety and frustration. But what if you could turn those negative reviews into positive outcomes? At Business Solutions Marketing Group, we’ve been helping law firms manage their online reputation for over a decade. We

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Reputation Management: Building a Positive Review Profile Over Time

Imagine two restaurants in your neighborhood. One has a few glowing 5-star reviews, but they’re all from months ago. The other has a steady stream of positive reviews, with new ones popping up every week. Which restaurant are you more likely to trust? The answer is obvious. A consistent flow of positive reviews builds trust, credibility, and shows that the

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Why Your Google Review Rating Matters

Online reviews are the new word-of-mouth. Potential customers rely heavily on reviews to make informed decisions about which businesses to trust and support. And when it comes to online reviews, your Google star rating is like a beacon, signaling your business’s credibility and trustworthiness. At Business Solutions Marketing Group, we’ve been helping businesses like yours navigate the online reputation landscape

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Email Marketing

Video Email Marketing for Lawyers: Adding a Personal Touch

In the competitive legal field, building strong client relationships is essential. While traditional email marketing remains a valuable tool, it’s time to take it to the next level with video. Adding a personal touch can make all the difference in capturing attention and forging deeper connections. At Business Solutions Marketing Group, we’ve been helping law firms leverage the power of

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Video Marketing for Lawyers

Picture this: a potential client is searching for a lawyer after a car accident. They stumble upon your law firm’s website, but instead of walls of text, they find a compelling video of a compassionate attorney explaining their rights and offering guidance. Intrigued, they watch the video, feel a connection with the lawyer, and decide to schedule a consultation. This

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Remove Bad Reviews: Taking Control of Your Online Reputation

Imagine this: you’ve poured your heart and soul into building your business. You provide excellent service, go the extra mile for your customers, and have a loyal following. But then, you discover a scathing online review, filled with false accusations and damaging claims. Your stomach sinks. You feel frustrated, angry, and maybe even a little panicked. This is the unfortunate

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Brand Awareness

Measuring the Intangible: Tracking the Impact of Brand Awareness and Reputation

Brand awareness and reputation are the cornerstones of success for any law firm. They influence how potential clients perceive your firm, drive client acquisition, and ultimately impact your bottom line. But how do you measure something as intangible as brand awareness and reputation? How do you quantify their impact and demonstrate their value? At Business Solutions Marketing Group, we’ve been

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Legal Advice

The Power of Free: How Giving Away Legal Advice Can Grow Your Law Firm

In today’s competitive legal landscape, it’s not enough to simply have a website and wait for clients to come to you. You need to be proactive, build relationships, and establish yourself as a trusted authority in your field. One of the most effective ways to do this is by giving away valuable legal information for free. Why Free Legal Advice

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