Recent Blog Posts
AI Search

The AI Search Revolution: Why Your Face (or an AI’s) Needs to Be in a Video

How Can AI Avatar Videos Make My Business the Go-To Answer for AI Search in 2026? “By 2026, traditional search engine query volume will drop by 25%, with search losing share to AI-driven virtual agents.” That’s not a line from a sci-fi movie. That’s a direct prediction from the global research firm Gartner (Source: Gartner). Hi, I’m Linda Donnelly, owner

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Reputation Management

How to Spot a Fake Review from a Competitor (And What to Do About It)

It’s 10 PM on a Tuesday. You’re a small business owner, so you’re doing that “one last check” of your emails and notifications before you try to sleep. And then… bam. A new 1-star review notification from Google. Your stomach drops. It’s an instant shot of adrenaline and anger. You click it. The review is from “John Smith” and it’s

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Topical Authority

What is Topical Authority, and why does it matter for my business? 🤔

I want you to think about this for a second: Over 10 million blog posts are published every single day. (Source: Semrush). Ten. Million. Now, let’s be honest. As a small business owner, how many “blogs” has your marketing person (or maybe you, at 11 PM on a Tuesday) written and just… thrown into the void? You write about “5

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“Is This Place Any Good?” How Google’s AI Reads Your Reviews to Answer Customers (Before They Ever See Your Website) H1: “Is This Place Any Good?” How Google’s AI Uses Your Reviews to Answer Your Customers

Here’s a stat that should make every small business owner sit up straight: 90% of consumers used Google to evaluate local businesses last year. (Source: BrightLocal). For over a decade, I’ve been advising my clients—from lawyers to plumbers to restaurant owners—that their online reputation is their “digital front door.” We all know the drill: a customer searches for you, they

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Why Visibility Now Lives in AI Answers, Not on Your Homepage

“The best place to hide a dead body is page two of Google.”— Unknown digital marketer, circa 2010. That used to be true.Now? The best place to hide your business is in Google’s AI Overview, ChatGPT’s summary, or Bing Copilot’s suggestions — if you’re not mentioned there, you simply don’t exist. Let’s be honest: we’ve entered an era where your

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