Why Is Google Obsessed with Video in Blog Posts? (And How Can it Get You in AI Overviews?)
We’ve seen trends come and go, but one thing is becoming crystal clear: video isn’t just a ‘nice-to-have’ anymore; it’s a must-have for getting found online. You need Video in your Blog Posts! You might think of videos as just for YouTube or TikTok, but I’m here to tell you that embedding videos right into […]
Your Customers Are Closer Than You Think: Why Local Reviews Are Your Secret Superpower!
We’ve seen a lot of changes in the marketing world over the years, but one thing remains super important, especially for local businesses: what people say about you online. Today, we’re going to talk about something really powerful: local reviews. You know, those stars and comments you see when you search for a business on […]
Can Video Really Make Your Blog Content 1200% More Shareable? 🌐
If there’s one thing that’s become crystal clear, it’s this: if you want your blog to be truly unforgettable, you need to add video. You see, for years, the humble blog post was king. Write great content, optimize it, and people would read it. But the online world has gotten incredibly noisy. We’re all bombarded […]
How Can You Fight Back Against Malicious Online Reviews? 🛡️
We’ve built amazing brands, helped countless businesses grow, and seen firsthand the power of a stellar online reputation. But there’s a dark side to the digital world, a sneaky, underhanded tactic that can secretly chip away at your hard-earned trust and cost you customers you never even knew you lost. I’m talking about fake reviews. […]
How Can Our AI Video Marketing Get You Top Google & YouTube Rankings?
If there is one dream I hear from almost every business owner, it’s this: “Linda, how do I get my business on Page One of Google?” For years, getting to that coveted first page meant a lot of hard work with text-based content, keywords, and links. And while those things still matter, the landscape has […]
Is Your Google Business Profile Driving Calls & Directions? 📞
If there’s one thing I’ve learned that can absolutely transform a local business, it’s this: your Google Business Profile (GBP) isn’t just a listing; it’s your #1 local sales tool. You see, it’s easy to think of your Google Business Profile as just a little spot on Google Maps, a place where your address and […]
Are You Making It Easy for Your Happy Customers to Leave Reviews? ✅
if there’s one thing I hear over and over from business owners, it’s this: “Linda, I know I need more reviews, but asking for reviews feels so awkward!“ You’re not alone in that feeling, believe me. It can feel a bit like begging, or like you’re putting your customer on the spot. You’ve just finished […]
Small Business, Big Impact: Unlocking Your Growth Potential with Strategic Marketing
I’ve seen firsthand the passion, the hard work, and the incredible potential that exists within every small business owner. But here’s the thing: having a great product or service isn’t always enough. In today’s noisy online world, it’s easy for even the best small businesses to feel… well, a little invisible. You might be working […]
Google’s Latest Updates: How They Just Changed the Local SEO Game (Again!)
We’ve seen a lot of changes in how Google works, but lately, things have been particularly… interesting. If you’ve peeked at your local ranking reports or heat map audits lately and thought, “Huh, that’s weird, my service area seems to have shrunk,” you are absolutely not alone. My phone has been buzzing with similar questions […]
How Do You Fight Back Against Unfair Online Criticism?
I’ve seen time and time again is how quickly one or two bad online reviews can throw a wrench in everything. It’s easy to think, “Oh, it’s just one person’s opinion,” but trust me, when it comes to the internet, how bad negative reviews can affect your business is a far bigger deal than most […]