Set It and Forget It? Why That’s Killing Your Google Profile
In today’s digital age, having an online presence is crucial for small businesses. Many business owners set up their Google Business Profile (GBP) and then move on, thinking the job is done. However, neglecting regular updates and engagement can lead to decreased visibility and lost opportunities. Let’s explore why continuous attention to your GBP is […]
The Hidden Section in Your Google Business Profile That’s Costing You Leads
Uncovering the Overlooked Q&A Section Many businesses set up their Google Business Profile (GBP) and focus on adding their address, phone number, and hours. But there’s one section that often gets ignored: the Questions & Answers (Q&A) section. This part allows potential customers to ask questions directly on your profile, and your responses can influence […]
One Bad Review Can Kill a Sale — Here’s What to Do When It Happens
Understanding the Impact of a Negative Review Imagine a potential customer searching for your business online. They come across a negative review and decide to take their business elsewhere. According to a study by WiserNotify, 86% of people would pass off a good deal from a company with negative reviews. Furthermore, 60% of consumers say […]
Ranking on Google Without a Website? Here’s How Local Businesses Are Doing It
Many small business owners believe that having a website is essential to appear on Google. However, that’s not entirely true. With a well-optimized Google Business Profile (GBP), your business can rank prominently in local search results—even without a website. At Business Solutions Marketing Group, we’ve helped numerous small businesses enhance their online presence through effective […]
Why AI Video Is the Smartest Marketing Investment You’ll Make This Year
The Rise of Video Marketing Video content has become a cornerstone of digital marketing. In 2025, 95% of marketers consider video an essential part of their strategy, up from 88% in 2024. Moreover, 90% of marketers report that video marketing provides a good return on investment (ROI). Hubspot The Power of AI in Video Creation […]
The #1 Keyword Mistake Businesses Make (And How to Find the Right Ones)
What Is the #1 Keyword Mistake Businesses Make? If you own a small business today, you already know how important it is to show up online. You want customers to find you when they search for what you do, right? But here’s the truth:Most businesses are picking the wrong keywords. And it’s a BIG problem. […]
Top 5 Benefits of Using AI Video for Local Business Marketing
In today’s digital age, local businesses are constantly seeking innovative ways to connect with their audience. One such method gaining traction is AI-driven video marketing. Let’s explore the top five benefits of incorporating AI video into your local business marketing strategy. 1. Enhanced Engagement with Personalized Content AI technology allows businesses to create personalized video […]
Understanding Different Types of Keywords and Search Intent (And Why It Matters for SEO)
When people search on Google, they’re trying to find something — fast. Maybe they want to buy something, maybe they’re looking for help, or maybe they just want an answer to a question. But here’s the thing: Google pays attention to what kind of question is being asked. If you’re a small business owner, you […]
Crafting Your Brand Story with AI Avatars: Authenticity in the Digital Age
Understanding AI Avatars AI avatars are computer-generated characters that can mimic human expressions and speech. They are increasingly used in marketing to represent brands in videos, customer service, and social media. These avatars offer a consistent brand image and can operate 24/7, providing information and engagement to customers at any time. The Rise of AI […]
The Real Reason You’re Not Showing Up in the Map Pack (and How to Fix It)
Understanding the Google Map Pack When you search for a local service on Google, like “pizza near me,” the top three business listings that appear with a map are known as the Google Map Pack. This prime digital real estate captures significant user attention. In fact, businesses in the Map Pack receive nearly 44% of […]